Date of birth: 5 September 1966 Nationality: French, Swiss, Lebanese
Alexis Nasard spent 17 years working with Procter & Gamble in a variety of Senior Management roles. Since 2006 he has been General Manager of Procter and Gamble’s $1.2 billion Personal Care business, for Central and Eastern-Europe, the Middle-East and Africa, based in Switzerland. In this role, he has been responsible for brand design, product & commercial innovation for 5 product categories (12 brands, including Oral-B, Olay, Crest) and delivered double-digit top-line growth, in the past 3 years.
From 2002 – 2006 Alexis was Marketing Director of Health & Beauty Care at Procter & Gamble Russia. Under his management, Procter & Gamble became the #2 Beauty Company in Russia and #1 in the Ukraine. From 2000 – 2002 he was Marketing Director Prestige Beauté and Fine Fragrances, based in Switzerland.
Alexis fulfilled various Marketing & Brand Management roles in Germany, Switzerland and the USA between 1992 and 2000 where he has successfully grown and managed global and premium brands such as Pampers, Tempo, Ariel, Dash, Viakal and Always.
Prior to joining Procter & Gamble, he worked as a Market Analyst at Frost & Sullivan, and as Strategic Planning Analyst at Bechtel Corporation, both in the USA.
Per February 2010 he is appointed Group Commerce Director for Heineken based in The Netherlands.
Education
MBA at the University of California at Berkeley, USA.
MS/BS in Civil Engineering from the Saint-Joseph University, Beirut, Lebanon.
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